Background and experience (around 100 words):
Annabel Graham brings 20 years of coaching experience, grounded in an 18-year career as a senior leader in PLC retail, spanning sales, operations, commercial, leadership development, and HR, including five years at SLT and EXCO level.
For over a decade, she has partnered with clients across private, public, and not-for-profit sectors, across industries such as national infrastructure, technology, retail, professional services, charities, NGOs, healthcare, education, and housing.
Annabel is an accredited Master Executive and Team Coach with the Association for Coaching, and is extensively trained in systemic team coaching, several psychometrics, and diverse coaching methodologies.
Coaching philosophy and coaching clients
Annabel sees coaching as a partnership to enable others to discover new thinking about themselves, their work and develop personally and professionally and works systemically, exploring the organisational context within her work.
She typically works with senior leaders to explore how they can be more effective in their roles, working with the whole person within the context of their work and life.
She also partners with executive, senior and newly formed teams, focusing on team functioning, dynamics and strategic focus, enabling them to cultivate high-performance behaviours and effective collaboration
Client Feedback: “Annabel’s coaching has had a profound impact on me and has shaped my journey as a senior leader. It has enriched my leadership skills and made me more self-aware, which has enabled me to promote a collaborative approach that fosters unity and shared-decision making among my teams.”
Coaching style and approach
Annabel has a flexible, relational coaching style and works at the transformational rather than the transactional end of coaching.
She partners with clients to create a safe thinking space where they can explore their beliefs, behaviours, and patterns that show up in their life and work. This enables them to stretch their thinking, perspective and skills, and create better outcomes.
She often coaches around the following themes:
- Developing authentic leadership presence and personal brand
- Deepening self awareness, emotional intelligence and emotional management, especially in conflict
- Navigating personal and organisational transition
- Building stakeholder relationships and leveraging personal influence
- Thinking and operating strategically
- Establishing and building high performing teams, including team dynamics and psychological safety
- Creating alignment across teams of teams and organisations
